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An Introduction to Business: An Introduction to Marketing in Business.
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Marketing & Economics : An integrative approach to making effective business decisions in the global marketing world. Peace studies : Edges and innovations: Marketing peace: Deconstructing christian-muslim narratives of God, salvation and terrorism (1). Salesforce CRM - The definitive admin handbook - Fourth Edition: Vol.
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LMS and classroom activities (Quizzes, Videos, Assignments/Projects and Group Discussion) Oxford UK: Goodfellow Publishers Limited. The global marketing series: marketing perspectives. MacLaren, A., Farrigton, T., & O’Gorman, K.Philippines: Fastbooks Educational Supply Inc. Principles of marketing: K-12 basic education curriculum for senior high school, Accountancy, Business and Management specialized subject, (1st edition). Ligaya, E., Jerusalem, V., Palencia, J., & Palencia, M.MKTG: Principles of marketing, (11th edition). Principles of marketing, (17th global edition). Required Textbook/Materials: Kotler, P., & Armstrong, G. Prerequisite Subjects: YMANORGBEV (Management and Organizational Behavior) It likewise provides the students a comprehensive, innovative and practical introduction to marketing. It provides a rich depth of practical example and applications showing major decisions that marketing managers’ face in their effort to balance the organization’s objectives and resources against needs and opportunities in the marketplace. Requirements for particular assignments will be explained by the instructor and outlined in a separate document.Principles of marketing take a practical, managerial approach to marketing.Persons who have not done so and have not completed assignments as indicated in Section VII of this syllabus, and whose total percentage as a result is less than 60%, will receive a 0.0 for the final course grade. You are responsible for initiating a course withdrawal or request for an incomplete grade.Late assignments may be penalized up to and including non-acceptance which would result in a grade of 0% for that particular assignment.You are expected to complete the assignment required in the class by the dates on which they are due as outlined by the instructor, the syllabus, and the class schedule.You are expected to use correct grammar, vocabulary spelling, punctuation, and sentence structure in all written assignments.You are expected to come to class prepared by completing the reading assignments and being able to discuss them.You are expected to communicate with the instructor in a timely manner regarding any extenuating circumstances that will interfere with your participation in and/or the completion of your assignments for this class.You are expected to take responsibility for your own learning experiences in this class.Lansing, MI 48933, 51 Christine Thompson, Student Title IX Coordinator, Gannon Building, 411 N. Lansing, MI 48933, 51 Sarah Velez, Human Resource Manager/Title IX Coordinator, Administration Building, 610 N. Lansing, MI 48933, 51 Student Coordinator 504/ADA, Gannon Building, 411 N. Washington Square Lansing, MI 48933, 51 Employee Coordinator 504/ADA, Administration Building, 610 N. The following individuals have been designated to handle inquiries regarding the nondiscrimination policies: Equal Opportunity Officer, Washington Court Place, 309 N. Lansing Community College is committed to providing equal employment opportunities and equal education for all persons regardless of race, color, sex, age, religion, national origin, creed, ancestry, height, weight, sexual orientation, gender identity, gender expression, disability, familial status, marital status, military status, veteran’s status, or other status as protected by law, or genetic information that is unrelated to the person’s ability to perform the duties of a particular job or position or that is unrelated to the person’s ability to participate in educational programs, courses services or activities offered by the college.